Estrella Jalisco’s new Vive Tu Estrella advertising campaign from Greenpoint Pictures, challenges its community to dare to live their lives authentically. The campaign includes 6, 15 and 30 second videos that spotlight the courage of first generation Mexican Americans who dare to “live their star” by being true to who they are in a collection of powerful vignettes, including a baile sonidero with a performer who boldly asserts his own style and an aspiring chef who proudly shows off his skills to his family.

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