In a world saturated with advice on how to be a director, how to succeed, how to earn respect, and how to make good work, Sage Bennett offers the final piece of advice to end all advice. Read what she has to say here.
News
Greenpoint Pictures Adds Director Kalum Ko
With a global portfolio spanning 35 countries, Ko is a 2025 Young Guns winner and a prolific director whose films and stills have been featured on platforms like NOWNESS, BOOOOOOOM, and National Geographic. Ko’s work is intimate, emotionally honest, and rooted in reality. Whether in commercial or editorial spaces, his films feel deeply alive and…
What Movement Can Teach Us About Releasing Control
Movement isn’t just about what happens on the screen, says Greenpoint director Sage Bennett, it also includes the movement and evolution of those behind the lens. So, she says, sometimes you just have to let go. “Filmmaking is an art form in constant movement; physical, emotional, camera, and story. It’s a dance, and I thrive…
Greenpoint Pictures Welcomes EP Bethany MacMillan
We are so thrilled to bring on an industry leader and experienced voice to our expanding team here at GP. Her decades of collaboration with some of the industry’s best make her a natural fit to take us to the next level. Bethany said, “In our current AI-obsessed reality, Greenpoint represents a true antidote to…
Nissan Launches ‘Happy Chaos’ Campaign
The film transforms the noise and disorder of a packed car into something cinematic. The 2026 Nissan Rogue shows off its capability via unexpected detours, spontaneous laughter, and creative problem-solving. Through layered sound design that evolves from raw cacophony to refined harmony, ROOS creates a portrait of modern, messy, unpredictable family life on the move….
Greenpoint Pictures Welcomes Filmmaker Jen Stafford
The recipient of an Emmy Award for Outstanding Entertainment for the Seattle Seahawks anthem film Rebirth, Stafford directs soulful, emotionally resonant films that ignite the human spirit. Stafford began her career in documentaries, profoundly shaping her style, approach, and story-first mindset. Guided by an honest lens, humanity, and presence, Stafford boils each story down to a…
Greenpoint Pictures Signs with Champion for East Coast Representation
Michael Kuhn, director and founder of Greenpoint Pictures, says on signing, “Champion reminds us of what we’ve built here at Greenpoint. They took risks by starting their own thing in a tough market, and they hustle and fight hard for their companies, which we respect and love. Our connection is strong, and we’re so excited…
Greenpoint Pictures Adds Michel Waxman as Executive Producer and Head of West Coast Sales
Previously Greenpoint Pictures’ commercial rep under the banner MBW Represents, Michel returns to the company following a ten-year run as a leading executive producer and sales executive. With more than two decades of experience across advertising and branded entertainment, Michel began her career in sales and representation before founding MBW Represents. She later transitioned into…
Breakthrough Directors Are Creating Culture. Industry Risks “Echo Chamber” Without Them
Prodcos across the globe argue engaging emerging talent helps brands plug straight into the zeitgeist, versus chasing it, writes LBB’s Lilya Murray. Niles Roth, creative director at Greenpoint Pictures, emphasised older generations have a lot to learn from younger directors. “We have to learn to speak their language, and they bring ideas to the table that…
ADC Young Guns 23: Benjamin Schwaeber
As a winner of Young Guns 23 Greenpoint’s very own editor Ben Schwaeber sat down with The One Club to give us a little insight into his process. “I’ve always loved to edit. In school, I was the one volunteering to cut my friends’ projects, and I made a hobby of ripping videos from YouTube…
Peer Review: Blair Getz Mezibov
Director and photographer Blair Getz Mezibov has been honing his craft of telling human stories since he was just 15. He recently sat down with Shots to talk a little bit about his creative process, a few artists he admires like Edward Zwick and Celine Song, and the importance of staying present in a constantly…
Production Companies Ready to Battle the “Slop Avalanche” in 2026
Production companies are getting battle-ready for 2026 by banking on entertainment, emotion, and elevated craft to combat an age of splintered trust, media fragmentation, and AI slop. Greenpoint Pictures founding partner Mike Kuhn will always be ready for the battle. “You have to come ready to fight on a daily basis if you want to survive against the…
Timothée Chalamet’s Supreme Spot for the NBA
Neatly cross-promoting the film alongside the NBA Christmas Day coverage on ESPN and ABC, Disney CreativeWorks and Greenpoint Pictures‘ Julia Pitch have created a tantalisingly stylish short that sees Timothée Chalamet face off against Metta World Peace at a spot of ping pong. Backed by Carol of the Bells, the film uses some slick sound design and editing to encourage viewers to check…
RWJBarnabas Health Launches First Holiday Campaign
RWJBarnabas Health has introduced its first holiday campaign focusing on themes of health, community and shared traditions, emphasizing the meaningful moments that define the holiday season in New Jersey. “We are telling a holiday story about the people of New Jersey, it’s a bit of a holiday love letter,” said Brian Deffaa, chief marketing officer…
Callaway Uses Golden Light and Top Speed for 2026 Chrome Tour Golf Balls Showcase
The Hudson Dusters direct some of the golf world’s biggest stars and up-and-coming influencers in an adrenaline-packed film, highlighting the craftsmanship and precision of the new Callaway Chrome Tour golf balls. Greenpoint Pictures handled all aspects from pre-production through post-production, and the Hudson Dusters’ many years of experience shooting athletes ensured that they were able…
Sage Bennett: A Few Of My Favourite Things
Director Sage Bennett gives us a glimpse into her world and tells us all about the abundance of journals, photos and scents, and a broken watch that help keep her creativity flowing. “When so much of life is online, I find it important to surround myself with items that feel tangible and intentional,” Sage explains….
Greenpoint Pictures Adds Director Blair Getz Mezibov
Celebrated for his iconic portraiture, Blair’s romantic and dramatic imagery can be seen across many brand collaborations, fashion films, and music videos, all of which bear the mark of his beautiful visual storytelling. Blair’s directing career was a natural extension of his photography background, finding a seamless transition from composing evocative stills to setting them…
Greenpoint Pictures Adds Director Sage Bennett
Known for her unconventional, emotionally resonant style, Sage crafts richly textured films that draw powerful performances from both seasoned actors and everyday individuals. Drawing inspiration from disparate artistic media like paintings, books, and architecture, Sage alchemises these sparks alongside her lived experiences to create films as relatable as they are beautiful. This personal, layered approach…
New Orleans Style, Breaking Bad and Dad Tennis Shoes: Edward ‘Buck’ Buckles Jr’s Essential List
Edward Buckles Jr is a son of New Orleans. His non-linear path to filmmaking has birthed a brand of visual storytelling – an aesthetically beautiful marriage between fine art and guerilla-style documentation. Edward’s work calls his audience towards remembrance and to see the beauty in imperfections. The award-winning filmmaker, director, and producer continues to find…
The Ad Council Celebrates 20 Years of Inspiring Adoption with New PSAs
Directing duo, The Hudson Dusters (Michael Kuhn and Niles Roth), brought their signature emotional storytelling to “The Rewards,” a new Ad Council campaign encouraging the adoption of teens from foster care. Produced in collaboration with the U.S. Department of Health and Human Services, Administration for Children and Families, and AdoptUSKids, the campaign features heartfelt, documentary-style…